Canon reaches milestone of 250 million digital cameras

Market entry digital camera from 1996 to present, camera maker Canon gained 250 million product milestones. Canon is the market share leader in the segment lens reflex camera for 11 consecutive years since 2003.

Consecutive Canon DSLR market leader in 11 years. Image: Canon

Canon camera manufacturers since its establishment in 1937 and started manufacturing and marketing of digital cameras in the year 1990. In 1996, Canon entered the market of digital cameras when announcing the PowerShot 600 , camera digital tour of the company first. By 2000 the rapidly growing market, Canon has launched IXY Digital (also known as Digital IXUS Powershot S100 or in markets outside of Japan). With its breakthrough design, sophisticated style and compact, the product has created a new trend for tourist cameras digital.

In addition to the growing range of tourist cameras digital, Canon EOS 300D Digital debuted in 2003, the source of digital SLR cameras. The compact, lightweight, easy to use marked a major turning point in the market development of digital SLR cameras and leading market share in the global market. Since then, with the goal of constantly delivers high quality images, Canon has introduced multiple models for professional users and amateurs with the highest performance, the EOS 5D include lines, lead the way to the line SLR digital camera specialist video recording.

In addition, Canon also focuses on the development of key components such as the CMOS sensor and image processor in each camera lens. The most advanced technology is fully integrated in the EOS 1D series of Canon ideal. Also apply these technologies on other models, Canon has succeeded with strong product lines, effectively meeting the needs of professionals use as well as non-professional users. This has helped Canon always take the solution provider leading image.

By 2013, Canon focuses on developing products aimed at non-professional users with the introduction of the EOS 100D, the camera has a body that the world's smallest and lightest digital cameras in SLR with outstanding efficiency, the EOS M2 with significant improvements in quality autofocus. In the segment of semi-professional users, Canon EOS 70D also launched, equipped with technology Dual Pixel CMOS AF autofocus, and immediately was favored markets. In addition, the Canon product line launched two compact travel in 2014 to allow users to enjoy the advanced photographer value, Powershot G1 X include MarkII, designed to enhance high performance image most travel and new camera models Powershot N100. These powerful products have contributed to helping Canon maintain its position leading the world market 11 years.

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